吉利控股集團2023年海外社交媒體官方賬號運營的招標公告

浙江吉利控股集團有限公司

2023年海外社交媒體平臺運營項目招標公告

采購類別：廣宣類（注：新用戶時請選擇此類別，否則無法報名）

1.項目名稱   吉利控股集團2023年海外社交媒體運營服務項目  

2.項目概況及招標范圍

2.1 項目概況

吉利海外社交媒體運營

2.2 招標范圍：

管理并運營吉利現有的社交媒體賬戶(如:LinkedIn、等)，制定運營策略，規劃內容，分析數據并生成報告，促進海外社交媒體賬戶相關的廣告營收。

2.3項目周期:2023年6月-2024年5月

3.投標人資格條件

3.1 要求投標人具備以下條件：

3.1.1 具備使用, LinkedIn, YouTube和TikTok的條件；

3.1.2 投標人具有管理海外社交媒體賬戶的經驗(有與中國公司合作的業務經驗;更佳)，請提供一個近三年內（2020年5月11日后）成功管理海外社交媒體賬戶運營的案例；

3.1.3在中國設有辦事機構，能接受人民幣付款并開具合法票據;

3.1.4能夠為海外社交媒體廣告投放費用支付提供便利；

3.1.5具有創作并發布易于海外社交媒體接受和理解的內容的能力（提供視頻或視頻截圖）；

3.1.6能夠按月或按要求提供用戶訪問量、播放量、點擊率等詳盡的運營情況數據報告及提供相關建議；

3.1.7要求項目負責人***

3.2 本投標書不接受聯合投標或分包

4. 投標報名

4.1 注冊

4.1.1 * 有意參加招標的投標人，請在吉利集團招標采購平臺注冊 (https://glzb.geely.com). 您可以點擊平臺網站首頁的“下載供應商服務手冊”，查看吉利電子采購招標平臺運營手冊(供應商方)，投標人按手冊要求進行注冊。 認證完成后，注冊成功。供應商根據公開項目的申請要求上傳他們的數據。申請人未按規定提出申請的，投標將被視為無效.。

4.1.2 *報名截止日期：2023- 05 - 11 。

4.1.3 如果您無法在吉利集團招標采購平臺完成注冊，可以點擊平臺首頁右下角的在線客服咨詢。

4.2 報名資料

報名截止前，將申請材料上傳到吉利集團招標采購平臺。報名材料包括但不限于以下內容:

a.三證合一的營業執照復印件；

b. 過往項目業績證明和支持材料(提供過往合同的掃描件及運營賬號期間數據截圖，注意保密信息可能會被隱藏)

c. 公司概況以及履約能力說明

d.近三年的財務報表。

5.投標流程

報名截止后，招標方對所有報名單位進行資格初審，向初審合格的供應商發放招標文件，供應商按照招標文件要求在規定時間內提交投標文件。

6. 招標公告發布

本項目招標將在吉利集團招標采購平臺glzb.geely.com上公布，其他再次打印的本招標公告均無效.

7.聯系方式***

招標人：浙江吉利控股集團有限公司

招標人地址：***

開標地址：***

郵編：310051

商務聯系***

技術聯系***

開戶戶名：浙江吉利控股集團有限公司

開戶銀行：招商銀行杭州分行營業部

開戶賬號：661083893310001

注：無論投標結果如何，投標人自行承擔所有與參加投標活動有關的全部費用。

 綜合考評，部分條款不作否決項，解釋權歸招標方所有。

投訴、舉報電話：***

投訴、舉報郵箱：group.bid@geely.com（控股經管辦）

吉利控股集團合規管理部  電話：***

            

招標人：浙江吉利控股集團有限公司

日期：2023年 5月05日

 

 

 

 

Zhejiang Geely Holding Group Co., Ltd

2023 Overseas Social Media Platform Operation Project Bidding Announcement

Procurement category:‘廣宣類’（ Note: please select this category for new users, otherwise they will not be able to register）

1.Project Name：Zhejiang Geely Holding Group Co., Ltd 2023 Overseas Social Media Platform Operation Project Bidding Announcement  

2.Project Overview and Bidding Scope

2.1 Project：

Geely overseas social media and promotion

2.2 Tender Scope：

Operation of Geely current social media accounts（ie: LinkedIn 、, etc.），developing operation strategies, planning content，analyzing data  and generating reports, also facilitating advertising payment

2.3Project duration：2023 June-2024 May

3.Bid Requirements

3.1 The bidders are required to meet the following qualifications：

3.1.1 Access to , LinkedIn, YouTube and TikTok

3.1.2 Experience managing overseas social media accounts (best if they have experience with Chinese companies), (provide one example of managing overseas social media accounts，After May 11, 2020)

3.1.3 Have office in China that can accept RMB payments and issue invoice

3.1.4 Able to facilitate payment for advertisement on overseas social media 

3.1.5 Able to create foreign social media friendly content. 

3.1.6 Able to provide data analytics on number of visits, views, clicks etc on a monthly or request basis

3.1.7 Account managers able to speak English and able easy to contact

3.2 This tender does not accept joint bids or subcontracting.

4. Bidding Registration

4.1 Application

4.1.1 * For those bidders who wish to participate in the bidding, please register with the Geely Group bidding procurement platform (https://glzb.geely.com). You can click on the “Download Supplier Service Manual” on the homepage of the platform website to view the Geely Electronic Procurement Bidding Platform Operation Manual (Supplier Side), the bidder shall register according to the requirements of the manual. After the certification is completed, the registration is successful. The supplier uploads their data according to the application requirements of the announced project. If the applicant fails to apply in this way, the bid shall be deemed invalid.

4.1.2 *Bidding deadline：2023- 05 - 11 。

4.1.3 If you are unable to complete the registration in the Geely Group bidding procurement platform, you can click the online customer service solution in the lower right corner of the platform homepage.

4.2 Application Material

The application materials will be uploaded to the Geely Group bidding procurement platform before the registration deadline. The registration materials include but are not limited to the following:

a. A copy of the business license for the combination of the three certificates, (a copy of the organization code, a copy of the tax registration certificate, if uploaded);

b. Proof of past project performance and supporting materials (providing a scanned copy of a previous contract, confidential information may be hidden);

c. Description of the company and abilities;

d. Financial statement data for the past three years;

5.Bidding Process

5.1 After the application deadline, all qualified applicants will move on to the preliminary examination phase, those who have passed will move on to the final examination phase and should provide their bidding documents in due time;

6. Tender Announcement

This project tender will be announced on Geely Group bidding procurement platform glzb.geely.com, and other reprints of this announcement is invalid.

7.Contact information

The tenderee:Zhejiang Geely Holding Group Co., Ltd

Address of the tenderee: No. 1760 Jiangling Road, Binjiang District, Hangzhou City, Zhejiang Province

Bid opening address: No. 1760 Jiangling Road, Binjiang District, Hangzhou City, Zhejiang Province

Contacts：Yanli.Zhao    Tel: 18516272574

Hilary.Shi     Tel:  19564182931

Note: Regardless of the bidding result, the bidder shall bear all expenses related to participating in the bidding activities on their own.Based on comprehensive evaluation, some clauses are not subject to rejection, and the right of interpretation belongs to the bidding party.

 

Tender complaints and reporting hotline：0571-28098599

Email for bidding complaints and reports：group.bid@geely.com

Complaint hotline of Compliance Management Department：4000571840  Compliance Management Department Complaint Email:coc@geely.com

            

Zhejiang Geely Holding Group Co., Ltd

Date: May 6th, 2023